Krishna was born in a farming family in rural South India. Sasya reflects his upbringing and what he longed for during many long marathon training runs.
When Krishna came to the United States in 2007, he was amazed by the diversity of ethnic cuisine on offer and the adventurousness of people here in trying new and exciting things. However, he quickly realized a distinct simplification of Indian food and a scarcity of South Indian flavors he grew with.
Sasya was launched in 2016, with a mission to create authentic and healthy Indian flavors – made with real food – in a nutrition packed meal replacement snacks.
Sasya in Sanskrit translates to ‘Whole’; Our spicy dips and chips are derived from the family recipes that Krishna grew up with, without any of the artificial flavors, colors, preservatives, or added sugars present in comparable products found in stores today.
Here’s to real food!
Our food is made with real ingredients that you can easily read
Seeds of healthy food and entrepreneurship were sown early in me. I was 15 when I started my first business. My education and work took me from India to the United States – as an architect, urban designer, to finally as an entrepreneur – completing a full circle. Sasya is an extension of what I am, and what I believe in – a simplicity of expression and truthfulness of ingredients in what we eat. Having lived and travelling in various cities in the U.S for the past 7 years, I finally found home in the nation’s capital where there is a noticeable food revolution afoot.
When I am not tweaking our production process, or fretting the details on our labels, you can find me jogging along the Anacostia or on a long ride on Washington & Old Dominion Trail.
I am interested in digital marketing, marketing research, and consumer behavior. I recently graduated from the University of Maryland with degrees in marketing and supply chain and a French studies minor. I enjoy traveling, cooking, trying new restaurants in DC, and going to the beach with my two dogs, Sadie and Willow.